It’s time to Level up! We had the pleasure of partnering up with Saatchi & Saatchi NY and Procter & Gamble on a set of Ads for the global launch of their new OralB iO Teens Electric Toothbrush. Marcelo Petrella directed the spots which were shot on a stage in São Paulo, Brazil. CG product demo and VFX by Vincent Wauters and our trusted CG crew. The spots are live now, in multiple languages, across the globe.
Picking up from the Teens campaign, we went back to Brazil to shoot 2 more spots for OralB. This time around the spots featured their new line of electric toothbrushes designed for KIDS and JUNIORS.