The future of NBA? That’s starting today! Shot in Atlanta with Majority, Fellow handled edit, animation and FX on this NBA G league spot featuring Monica McNutt. Fellow worked side by side with agency to pull NBA game footage to build out :30, :15, :06s edits that highlighted the breakout stars of the G League. 

Live action game play footage comped into custom built cg environments immerse the audience into a world that visually spotlights individual players while celebrating the league with humor and baskets of puns. May we be so bold as to call this one…a slam dunk?